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Dec
21

Market Your Creativity: Creative Sales Titles

By

Ashley Pratt, Direct Sales & Discipleship BloggercreativeI love marketing. I love watching commercials that have catchy slogans and themes. How are YOU advertising your products? Are you being creative?  Are you personalizing each approach? Or do your ads look more like SPAM?

One of my leaders brought this subject up, and I have to agree with her.  Most of the time, we sound like SPAM when we are advertising our businesses and products. To me, this is annoying, even though I have been guilty of it!  You must make your advertising creative.

For example, we are coming up on spring. If you are selling jewelry, your company probably has a new spring/summer collection. How are you marketing this to your customers and followers? “Contact me to see our new spring and summer collection.” That does not interest me. Of course I know you have a new collection: you do every time this year.  What can you do to make it stand out?  Here’s a few suggestions:

  • Get your Spring Bling here!  Our new Spring and Summer Collection has all the colors and styles to match your warm weather wardrobe!
  • The weather is getting warm, and our Spring and Summer Collection is HOT!  Give me a buzz with your selected party date- and you can get xx% off of your purchase by becoming a hostess!
  • Pinks, Lavenders, Yellows, OH MY!  Spring is here and so is my new jewelry collection!  Send me a message and I will give you a sneak peek of what we have to offer you!
  • Have your own personal fashion show!  Book a date this month and have your friends bring 2 of their favorite spring/summer outfits!  Our new collection has something for everyone, see what a little bling can do for your summer dress!

Or, maybe you are in the kitchen supplies/utensils/spices business…

  • Picnics are my favorite part of summer.  What about you?  With our picnic party collection, host your own picnic party and we can show you how easy it is to use our ________!
  • It’s hot outside and hot in my kitchen!  Are you searching for some spices that make cooking quicker and tastier?  You’ve found the right place!  With our ________ spices, it makes cooking a snap!

If you aren’t sure how to market your products, contact your upline or trainer.  They will surely be able to help you come up with some catchy slogans that can get more parties and more customers!

Remember: you also need to personalize it!  What is YOUR favorite part of spring?  Share it with your customers, and also share WHY you like it, and how your business makes it great!

ABOUT THE AUTHOR: Ashley Pratt resides in Northwest Missouri, with her husband and two children. Encouragement is her passion, and direct sales is the vehicle she uses to help others and share her faith. Ashley has several years experience in direct sales. Visit her website at http://workitgirls.myitworks.com.

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