Archive for CWAHM Solutions
Social Media is quickly growing into one of the most-used marketing tools for work-at-home moms. One of the largest social media websites, Twitter.com, can be an effective way to spread the word about your business and learn from other top representatives in your business niche. However, it can take a lot of time to determine the best ways to use Twitter effectively for business. Below are ten tips to help shorten that learning curve.
1. Choose a Meaningful User Name
If possible, grab your business name as well as your own name for use on Twitter. Having an easy-to-find and easy-to-remember username is essential.
2. Brand Your Twitter Page
Don’t leave your Twitter page boring and plain – spice it up. Make sure you add your logo, contact information and any other information that will be helpful for customers and visitors to your page. You can use a website such as TwitBacks.com to create a free or very low-cost background to bring life to your page.
3. Learn the Lingo
Twitter can be very useful, but it can also be very frustrating … especially if you have no idea what all those little symbols mean that fly across the screen. Take the time to research the meanings of the tags most often used on Twitter. One great place to do so is right on Twitter itself.
4. Follow Industry Leaders
Veteran entrepreneur Diana Ennen shares this tip: “I love to follow industry experts on Twitter and gain all their business insight. It’s almost like being right there in their office and getting in on their trade secrets. Not only do they post tips and how to information, they often share their business successes and mistakes and that allows me to learn from them. It’s so worth it!”
Don’t be shy! Take a few minutes each day to comment on what others are discussing or to throw out a question or idea. You never know when a topic is going to spark a response and help you build relationships with customers and your fellow Twitter users. Read More→
A few years ago I had one of those “lightning bolt” moments. Each year I sit down to write out goals and dreams for my business. This particular year, as I sat and thought through what I hoped to accomplish in the upcoming year, how I hoped to help people, it hit me. Where does God fit in to all of this? Does He fit comfortably in the “Spiritual” categories or is He a part of everything that CWAHM is and does?
Whoa. Talk about a challenging question.
As I wrestled with this I came to realization that God wants to invade our lives – and that means our businesses, too. In the gospels we see Jesus meeting people right where they were. He healed the sick, fed the hungry, and taught the seeking. He met their physical needs as well as their spiritual needs.
He wanted to be a part of their everyday lives, not just the days they went to the temple (the Old Testament equivalent of church). He wasn’t afraid to hang out with the sick, the hurting, the “sinners.”
He wants to be a part of our everyday life, too. He wants to invade our families, our marriages, our businesses. He wants to show us that there is a different way of doing things. A better way. A way that points to the divine even in the midst of most basic business task.
He wants to be in:
* The decision to be kind to the difficult customer.
* The decision to give a sale price when we could charge full price to someone who isn’t aware of the sale.
* The decision to give a product away to someone we know is struggling or hurting.
It’s our choice. We can choose to do business with Jesus. Or we can choose to do things our own way…usually the way we’ve been taught by people who seem to know how to “do” business, how to make money. And yet, in the end … is really about making money?
“So I saw that there is nothing better for a person than to enjoy their work…” Ecclesiastes 3:22, NCV
Where does God fit in your business?
About The Author
Jill Hart’s entrepreneurial career began in her teens when she spent a summer working with her father who ran his own business. When he put her in charge of a Coke machine and allowed her to keep the profits, she saw the benefits of being her own boss. She is the founder of the popular Christian work-at-home website, CWAHM.com. Jill has articles published in In Touch Magazine and P31 Woman magazine, as well as across the web on sites like DrLaura.com. She is the author of So You Want To Be a Work-at-Home Mom and speaks to audiences around the country about faith, business and leadership topics.
by Jill Hart and Diana Ennen
Over the last several years blogging has become the foundation for social media campaigns of businesses big and small. Where Facebook and Twitter help keep companies in the limelight, spreading the word about special events, discounts and newsworthy items, blogs are the place where companies build their reputation and make sales.
As popular as blogging has become, I often hear from home-based business owners who are trying to figure out exactly what a blog consists of and how they can use one to benefit their business. Below are three tips that can help maximize the impact of your business blog.
1. It’s All In The Name
Be sure to choose a name for your blog that is both descriptive and easy to remember. Try to stick to either your business name or the name of your star product/service. If none of these are available consider using your name or business tagline. Also, consider possibly adding in your keywords … such as Publicity Virtual Assistant.
2. Use Keywords Effectively
When you write posts for your business blog be conscious of the words that you choose. Pepper your posts with keywords relating to your business, products, services and brand. These keywords will trigger Search Engine results and help you reach the top of the results for your keywords. Be careful not to overuse keywords, though, because readers will get frustrated and the Search Engines consider that against the rules.
Also, consider keyword phrases – often called long tail keyword phrases (why, I’m not sure!). Long tail keywords are simply a sting of words that make up a phrase that represent your keywords. Think, what would people type in Google to find me. Examples, “how to start a business.” Think … how can I define my blog more (or this particular post). I wrote this blog post on … (fill in the blank), now what keywords do I need to put in so others can find me?
Since we live by the Spirit, let us keep in step with the Spirit. Let us not become conceited, provoking and envying each other.
Not long ago I was feeling defeated and disheartened. Things in my life were actually going well at the time – CWAHM was growing, business was picking up and my book had just released. But there was unrest stirring within me, but I couldn’t put my finger on exactly what it was that was bothering me.
Until, that is, I was talking about it with a friend one day.
“I’m so frustrated,” I said to her.
“I don’t see why,” she replied. “You’re doing thing many people only dream of doing. Lots of people wish they could write a book or work from home.”
“I know. But I wish my business could be more like…”
And that’s when it struck me. Instead of being content, or even more than that, rejoicing in what God was doing in my life I was stuck in the dangerous trap of comparing myself to others. Or, in essence, envy. Read More→
My first step into the work-at-home world was as a data extractor for a company in my local area. Believe it or not, I found that job in the Classified Ads section of the newspaper. That, however, was ten years ago. A lot has changed in the last ten years – the internet alone has grown by leaps and bounds. So, what are some of the best ways for people in today’s market to find a telecommuting opportunity?
One good thing about the technology available to us today is that most Classified Ads are now not only listed in print newspapers, but online as well. Take a look through these to see if there are businesses in your area looking for local at-home workers.
Online Job Sites
Most online job websites now offer telecommuting listings. Use the search term “telecommute” to help give you the best results. There are even websites that cater to the work-at-home crowd such as HireMyMom.com. Remember – always be sure to read the fine print, and research each company/opportunity that interests you.
More and more at-home workers are freelancing on a contract basis. Writers, web designers, graphic artists, and more are finding this a viable option to allow them to work from home. There are websites, such as elance.com, that cater specifically to the freelance community and make it easy for freelancers to connect with companies and individuals looking to hire them.
Start A Business
Other trend among telecommuters is heading out on their own. Taking the data entry and executive assistant skills that they’ve gained over the years, these at-home workers are now launching their own Virtual Assistant (VA) services, Copy-writing services and other such businesses.
There are an amazing amount of resources for telecommuters today. These positions are in high demand, so be sure to polish your resume and tailor it to fit the type of work that you’re searching for. Be persistent – it may take a while to locate the right opportunity, but it will be well worth the wait.
Jill Hart’s entrepreneurial career began in her teens when she spent a summer working with her father who ran his own business. When he put her in charge of a Coke machine and allowed her to keep the profits, she saw the benefits of being her own boss. She is the founder of the popular Christian work-at-home website CWAHM.com and mentors business owners at http://SuccessfulChristianWomen.com. Jill is also the co-author of So You Want To Be a Work-at-Home Mom (Beacon Hill Press, 2009).
This week: Made For a Special Purpose (Yes, YOU!)
“In a large house there are not only things made of gold and silver, but also things made of wood and clay. Some things are used for special purposes, and others are made for ordinary jobs. All who make themselves clean from evil will be used for special purposes. They will be made holy, useful to the Master, ready to do any good work.“
2 Timothy 2:20-21 (NCV)
Thinking Through It All
Today we talked about being obedient to God so that He can use us for special purposes. I’d love to discuss the following in the comments section below:
* How are you striving to live an obedient life, a life pleasing to God?
* How is God using your obedience for special purposes? Read More→
This week: No More Excuses
The words of Amos, one of the shepherds of Tekoa—the vision he saw concerning Israel two years before the earthquake, when Uzziah was king of Judah and Jeroboam son of Jehoash[a] was king of Israel.
Amos 1:1 (NCV)
Thinking Through It All
Today we talked about being “just a _____.” I’d love to discuss the following in the comments section below:
* Have you ever answered “Oh, I’m just a ___________” (you fill in the blank)…
* How does God see you?
Then he said to them, “So give back to Caesar what is Caesar’s, and to God what is God’s.” –Matthew 22:21
I don’t know about you, but every year I dread – and I mean DREAD – tax time. As the appointment with my accountant draws near I lie awake at night worrying about whether or not I’ve messed anything up and what might possibly be coming my way.
I wasn’t always afraid of my accountant, but several years ago, when I was transitioning CWAHM from “hobby” status to “business” status, I got caught offguard when tax time came. I had made quite a bit more income than the previous year, but it had never dawned on me during the year to send more in to the IRS along the way. I sent in to the IRS what the accountant told me to each month and assumed that would take care of it. Read More→
This week: Sometimes You Gotta Go For It
“Those who wait for perfect weather
will never plant seeds;
those who look at every cloud
will never harvest crops.”
Ecclesiastes 11:4 (NCV)
Thinking Through It All
Today we talked about “going for it.” I’d love to discuss the following in the comments section below:
* What do you need to step up in faith and go for?
* How do you know when it’s time to go for it?
(Have you prayed about it? Searched the Word? Sought godly counsel?)
A marketing plan outlines the basics for how you want to market your business. Your marketing plan helps you establish, direct and coordinate your marketing efforts. It’s your roadmap for success. Your marketing plan allows you to understand your customer base, better determine exactly how products or services will benefit those clients, and create a plan to market to those clients. Below are ten tips to get you started creating a marketing plan that will help you grow your business effectively:
1. Outline your marketing goals. Make sure to include any research or information that supports your marketing plan. For example, keep a notebook that has all applicable keywords, research for new sites to connect with, and business contacts.
2. Outline a specific time-frame for completion of your goals. If you layout a timeline for your goals, you will be much more likely to reach them.
3. Make a list of all of your marketing plans. Each time a new idea comes to you, add it to your list.
4. Plan out your budget. Know how much you have available so that you can be sure to spend it wisely. Be clear here on where you will spend your advertising dollars. Don’t just tell yourself, “I have some money for marketing.” Instead, be specific. “I have $100 for paid press releases.” or “I have $40 for a Google Adwords campaign.”
5. Think through how you will handle the clients/customers who respond to your marketing attempt Read More→