Is the grass really greener on the other side of the fence? How many direct sales companies have you signed up with?  This blog post is for those of you who have been a consultant with five or more companies.  I want you to know that I am in this category.  I have sold jewelry, [...]

A backlink is simply a link to your site from another site.  Backlinks are also referred to as inbound links, incoming links and inward links.  Having a good amount of backlinks leading to your site can do a lot for your search engine ranking.  Your goal is to have numerous backlinks from authoritative sites and [...]

Dana Susan Beasley—Stepping Up to a Bigger Game and Believing God for BIG Things! Welcome to this new blog feature for CWAHM.com! I am very excited to be part of this dynamic team bringing Christians knowledge on how to run successful home businesses through branding. I am the owner of AngelArts, a Creative arts agency [...]

As yet another epidemic of hacked WordPress blogs is happening around the web, my inbox is filled with panicked emails with questions like, “Help! What can I do to make sure my blog is safe?!” Here are two important steps you need to take right now to keep your WordPress blog secure: If you can’t [...]

Last month, I spoke with you about spring cleaning your online communication. Today, I want to challenge you—yes—challenge you, to put what I am going to tell you in practice.  By doing so, I am confident in saying it will cause you and everything around you to grow.  If you want to grow in your [...]

How many of you have heard of this? Also called Pareto’s principle, it states that 80% of your effect will come from 20% of the cause. We can apply this in SO many ways to our business: 20% of your downline will bring in 80% of the volume. 20% of the work you perform will [...]

Galatians 6:4 says, “Do your own work well, and then you will have something to be proud of. But don’t compare yourself with others.” Yet comparisons inevitably come up and often it’s like comparing apples and oranges, which can only lead to discontentment. I want to give you a few tips today for guarding against [...]

Until you get used to the changes, being a new mom can wear you out. It can also make working outside of the home a bit more difficult than you expected. Many mothers are very creative and entrepreneurial with their new found time at home, and revel in their ability to earn money while staying [...]

Hello, my name is Ashley, and I am addicted to Post-Its. I have them all over my desk, all over my wall, and upstairs on the fridge. In fact, they are all over my bathroom mirrors, my bedroom dresser, and even one in my car. This is actually a healthy addiction, believe it or not. [...]

How about a simple, quick way to plan out your next month worth of blog post ideas? In this short video I’ll share with you one easy strategy to make that happen: If you can’t see the video above, click here to watch it on YouTube: https://www.youtube.com/watch?v=S0X9EwEF6Ko Have you used this strategy before? Think it [...]

I know, I know, you are already getting that vision in your head. The one of the sales rep that’s trying to shove product down your throat.  The one that knows ‘exactly what you want.’  She then proceeds to try and upsell you ten extra products to boost her commission. Know what I’m talking about? [...]

In my last article, I listed ten ideas for business events on your blog or website and in this article, I would like to offer ideas for promoting those events.   By holding various events on your blog or website you are giving people an incentive for visiting your website and you are also stirring up [...]

Each of us in direct sales have tools that we absolutely cannot work without. We have materials, supplies and product that we must have on hand in order to party (or attend events). Today we are going to discuss the importance of simplicity. I used to be that girl that would go to the dollar [...]

I love marketing. I love watching commercials that have catchy slogans and themes. How are YOU advertising your products? Are you being creative?  Are you personalizing each approach? Or do your ads look more like SPAM? One of my leaders brought this subject up, and I have to agree with her.  Most of the time, [...]

In the business world, an event is a public gathering for the purpose of networking and/or marketing.  Holding events on your blog or website can help give your traffic a substantial boost.  By holding different events, you bring more life and interaction to your blog which in turn will bring more traffic. Contests and giveaways are effective [...]

We talked about the difference of cold versus warm market recently, and I explained what your warm market is and how to approach it. This time, we are going to talk about your cold market, and how to break through those barriers. A cold market is a group of people that you do not know. [...]

If someone can’t see the value of working with you, it’s because you haven’t shown them the value of working with you. Ouch. That hurts to toss that back onto your shoulders. As the business owner it’s important to include your value in your marketing, in your web copy, and in your correspondence. Expressing your [...]

How often do we go to parties or events without asking God to bless it?  We go, we talk, we sell, then we are disappointed with the results.  I am learning that I need to be talking to God about each one of my events, parties, appointments, etc.  The more I involve God in my [...]

These days everyone knows what social media is and how important it is to your business. Everyone has a basic understanding of how to operate Facebook and Twitter – so it’s usually not a problem to find someone who can ‘handle’ it. However, it’s just as important to make sure that your social media person [...]

According to Wikipedia, advertising is a form of communication for marketing and used to encourage, persuade, or manipulate an audience (viewers, readers or listeners; sometimes a specific group) to continue or take some new action.  More simply put, advertising is letting people know about your business and showing them you have the solution. Advertising began [...]